The AI Risk Score

A credit score for your reputation.

One number, 0–100. Lower is safer. It turns a vague fear — “what does AI say about me?” — into something you can measure, track, and improve.

The five signals

What goes into your score

Your score is a weighted blend of five things, each scored from what the models actually said about you.

Exposure — 30%

How much of your real personal data the models surface: home address, phone, employer, family. This is weighted heaviest because it’s the scariest and the most actionable.

Defamation — 25%

False, negative claims — weighted by how confidently the models state them and how many models repeat them. A lie that appears everywhere hurts more than a one-off.

Misattribution — 20%

How badly you’re blended with strangers who share your name, and wrong biographical facts presented as yours.

Control — 15%

When models cite a source about you, is it one you own (your site, your profiles) or a data broker, a smear, or nothing at all?

Volatility — 10%

How much the answer swings between models and between runs. An unstable answer is its own kind of risk.

Reading your score

The three bands

0–39
MANAGED

Your answer is accurate, sparse, and low-risk. The job now is monitoring so it stays that way.

40–69
ELEVATED

Models are blending you with others or repeating at least one false or exposing claim. Fixable — and worth fixing before it hardens.

70–100
CRITICAL

Multiple models expose personal data or confidently repeat false claims. This needs priority attention.

The point of the number

Why one number matters

You can’t manage what you can’t measure. The score gives you a single, honest read today — and a line that visibly drops as we do the work. It’s how you know the problem is real, and how you know it’s getting handled.

See your AI Risk Score.

It’s free and takes about 60 seconds.

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